Opportunities for Brands in the Collaborative Economy
You’ve probably been hearing a lot about the Collaborative Economy lately. The key question many brands are asking: How do I get started? The good news? You may already have. Most organizations have an...
View ArticleAn Award Winning Community Strategy… 30 Years in the Making
Two weeks ago my former team and colleagues at Autodesk won a Forrester Groundswell award for “Social Relationship Marketing (Business-to-Business)”. I am very proud of the work the collective team did...
View ArticlePreview of the Brands & Collaborative Economy Research Project
In March I embarked on a series of qualitative research projects to help organizations prepare for the disruption and opportunity emerging from the Collaborative Economy, and understand what resources...
View ArticleNew Industry Report: The New Rules of the Collaborative Economy
Jeremiah Owyang of Crowd Companies and Vision Critical have released a follow up report to their 2014 Sharing is the new Buying. In the 2015 report, The New Rules of the Collaborative Economy, over...
View ArticleCommunities in the Crowd Economy: #CSWEurope15
This week I am participating in Crowdsourcing Week Europe 2015 in Brussels. The conference has an amazing range of speakers from both the public and private sector sharing their ideas about, and...
View ArticleCollaborative Economy Roundup for the Week Ending October 30
Your Weekly #CollabEcon Roundup for the Week Ending October 30 We hope everyone is geared up for an extra #spooky Halloween weekend. Uber’s latest valuation and funding round might be scary (actually,...
View ArticleAnnouncing a New Online Workshop: The Collaborative Economy Kickstart
Every organization in the world is being impacted by the Collaborative Economy in some way. Smart organizations are engaging now by addressing emerging threats and identifying business opportunities. I...
View ArticleCollaborative Economy Roundup for the Week of November 16, 2015
With the horrible events of last week in Paris, Beirut, Israel and Kenya on my mind as we start the work week, I want to encourage everyone to think of ways to use connected technologies to bring us...
View ArticleMy First Year as a Consultant and what 2016 Holds for Online Communities (I...
Honestly, I wasn’t going to do this. I’m already rolling eyes at all the “prediction” posts. And there are way too many 2015 retrospectives to look back on… but I’m feeling optimistic and inspired! You...
View ArticleBeyond Ideas: Building Collaborative Innovation Communities
Open Innovation Communities – where companies and customers collaborate on ideas for new products and services – can be one of the most valuable ways to invest in community engagement. Unfortunately,...
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